Sausalitos is one of the leading casual gastro pub chains in Germany. Through its combination of lifestyle concept, innovative cocktails, international cuisine and high quality service, Sausalitos offers its customers a unique experience. Sausalitos stores have a common branding and interior design following a leisure-like Southern-Style theme.
During EQT Expansion Capital II’s investment period, Sausalitos has grown significantly, both in terms of top-line growth and profitability. The store network was expanded by 9 new stores, various sales initiatives introduced and the operational platform substantially strengthened, thereby growing the top line by 10% CAGR over the last 5 years.
Key events during EQT's ownership
- Operational roll-out with 9 new restaurants opened
- Establishment of a strong pipeline for future store openings
- Investment in innovative marketing concepts, including social media coverage and frequent promotions
- Enhanced effectiveness of group controlling and monitoring
- Implementation of an effective (regional) management structure
- Attractive organic growth, with 25% like-for-like sales growth from 2011-2014